A big announcement from a growing player in the global tech game.
Xiaomi has been making waves in the U.S. in recent months despite having never officially launched a phone in the region. Between the impressive Mi Note 2 and the innovative Mi Mix concept phone, an increasing number of people are able to identify the Chinese company's brand and ambition without ever interacting with one of its products.
That may change — and the little-known Mi Box doesn't count — starting in early 2017 as Xiaomi plans to unveil a "global" product at CES in January, the first time in its short history it has done so.
Hey Vegas! Will be at @CES for the first time launching an all-new product globally. Guesses? Place your bets now! https://t.co/kjAzE0hPO1 http://pic.twitter.com/NWx802raKJ
— Mi (@xiaomi) November 22, 2016
While there is no indication a phone is part of that strategy — Xiaomi likely can't, or doesn't want to, get over the regulatory and licensing roadblocks necessary to enter the U.S. market — the product is likely mobile-adjacent, perhaps a Daydream headset or a smartwatch.
We won't have to wait much longer to see — CES is just over a month away.
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