Sunday, February 25, 2018

Nokia announces €749 Nokia 8 Sirocco, improved Nokia 7 Plus and Android Go-powered Nokia 1

Nokia goes all-in on Android One and looks toward the high-end market.

Last year's MWC marked a re-launch of the Nokia brand under new parent company HMD Global, so it was only fitting that the company would take to MWC 2018 to launch a few more phones.

We're getting three brand new Android devices, as well as an awesome throwback feature phone to capture even more of the nostalgia surrounding the Nokia brand.

The most eye-catching launch of the group is the Nokia 8 Sirocco, which is a super-high-end variant of the Nokia 8 from last year. At €749 it's a full €150 more than the original Nokia 8, and thus the most expensive phone to bare the brand name since HMD Global took over. The Sirocco version basically seems like an excuse for Nokia to flex its design muscle and try something new, while also testing the waters for a true flagship-level priced phone with the Nokia brand.

Nokia went all-out on the Sirocco, testing the waters for this brand in the flagship Android space.

The most stunning part of the Nokia 8 Sirocco is its move to an 18:9 display with small bezels, rounded corners, and curved sides. The display is just 5.5-inches, keeping the phone small (notably smaller than a Galaxy S8) but also great-looking. The 2160x1080 pOLED display curves on the left and right edges, while the Gorilla Glass 5 on the front is dramatically curved on all four sides. Matching Gorilla Glass is on the back, and a metal frame shines through in contrasting colors between.

Inside, Nokia went all out the best it could: Snapdragon 835 processor, 6GB of RAM, 128GB of storage, 3260mAh battery, Quick Charge 4.0, Qi wireless charging and IP67 water resistance. And because this is a flagship-level phone, of course it has no headphone jack — that's a shame. There's a pair of Zeiss-branded cameras on the back, with a 12MP 1.4-micron sensor and f/1.75 lens as the primary and a 13MP 1-micron sensor with f/2.6 telephoto lens as the secondary.

Nokia's commitment to Android One going forward makes this the most expensive phone yet with that brand.

Interestingly the launch of the Nokia 8 Sirocco coincides with Nokia's commitment to using Android One on all of its phones, meaning this is far and away the most expensive phone with that Google-sanctioned software on board. Nokia's phones already ran a very simple and clean version of Android, so it really made sense to go with an official Android One certification and take the Google support. It means the Sirocco will be launching on Android 8.0 Oreo, with 8.1 on the way quickly after phones ship, and there will be a guarantee of two years of platform updates in the wings.

Nokia doesn't have specific markets to announce here at MWC 2018, but I sure hope that it gives this phone a chance in the U.S. We do know that it's targeting an April launch, so we don't have to wait too long to see where it's headed for sure.

Even though the Nokia 8 Sirocco will get headlines, it's the Nokia 7 Plus that deserves attention for looking like a really solid all-around phone with great specs at an affordable price. The Nokia 7 Plus, as the name implies, builds somewhat on the Nokia 7 — but actually makes many upgrades in screen size, design and internals.

This is a seriously feature-packed phone for just €399.

The biggest external change is the move to a 6-inch 18:9 display, which despite the large diagonal increase doesn't lead to a dramatically larger phone. The display is 2160x1080 resolution, but is an IPS LCD rated at 500 nits of brightness, which is all great for this price segment. The case is now a metal with a ceramic-like paint coating for better grip, accented by some nice metal finishes that together hide the embedded antennas.

Elsewhere you'll find an upgrade to a Snapdragon 660 processor, paired with the same 4GB of RAM and 64GB of storage. The extra size let Nokia add in more battery, bringing the capacity up to a sizable 3800mAh — which should pair well with the Snapdragon 660 and 1080p resolution for great battery life. The 7 Plus also moves to dual cameras, a 12MP f/1.75 main and 13MP f/2.6 telephoto secondary, plus a 16MP front-facing camera.

All of that will set you back just €399 — a great price for what's here. We don't know specific market availability, but we do know it'll be on sale from April.

Coming back down to reality where not everyone can buy an expensive phone, Nokia has a brand new low-end entry in the Nokia 1. This is Nokia's first Android Go phone, coming in at the equivalent of $85.

It isn't flashy or exciting, but this is exactly what Google wanted from the Android Go program.

For the money, this is a really neat looking phone. It has that bit of Nokia flare with its solid-color polycarbonate shell and bright colors, plus some nice-to-have specs and features. There's a 4.5-inch display here, but it's a comfortable 854×480 resolution and is, impressively, an IPS panel. There's a MediaTek (MT6737M) quad-core processor, 1GB of RAM, 8GB of storage, dual SIM slots and a removable 2150mAh battery. You even get two cameras — 5MP on the rear and 2MP on the front — which still isn't a given at this price point.

It isn't flashy or exciting, but getting solid hardware and a familiar name behind a phone at this price is exactly the kind of thing Google was looking for when it announced the Android Go program. It also means that Nokia can get out a super-inexpensive phone and have it launch with Android Oreo software that's optimized for this low-end hardware. Don't expect this one in North America or even most of Europe, but it will hit in more emerging markets where price expectations are extremely low.



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